New Car Dealers Market: ZIP 97454
Opportunity Score
52
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 97454 is an urban area. with a population of 1,284 and household incomes above the national median ($96,488).
Area Profile
1,284
Population
$96,488
Median Income
+29% vs. national
Urban
Area Type
Median Age: 48.4 —
older demographic, may prefer sit-down options.
College-Educated: 13.2% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,630
2BR Fair Market Rent
$994
Median Gross Rent
$420 K
Median Home Value
Tips for Starting a Ev Vs Gas Business in Oregon
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+29% vs. $74,580
Nearby Markets
97478
9.0 mi
Pop: 39,267
$79,051
Walk: 10.6
97336
9.8 mi
Pop: 95
97386
11.6 mi
Pop: 15,509
$68,116
Walk: 9.2
97327
14.0 mi
Pop: 3,046
$83,051
97489
16.4 mi
Pop: 896
$68,295
Walk: 7.0
97446
16.5 mi
Pop: 4,997
$72,065
Walk: 5.6
97408
17.3 mi
Pop: 15,297
$102,063
Walk: 10.7
97477
17.3 mi
Pop: 37,837
$63,574
Walk: 13.6
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits