New Car Dealers Market: ZIP 54985
Opportunity Score
20
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 54985 is an urban area with low foot traffic.
Area Profile
593
Population
Urban
Area Type
4.8/20
Foot Traffic
Very Car-Dependent
Median Age: 39.7 —
mixed-age market, broad menu appeal.
College-Educated: 1.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,040
2BR Fair Market Rent
Tips for Starting a Ev Vs Gas Business in Wisconsin
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
vs. National Average
Walkability
-5.8 pts vs. national avg
Nearby Markets
54901
1.4 mi
Pop: 36,999
$61,734
Walk: 13.8
54956
7.4 mi
Pop: 46,658
$81,386
Walk: 8.4
54904
8.0 mi
Pop: 22,428
$95,813
Walk: 8.4
54902
9.0 mi
Pop: 21,982
$64,548
Walk: 14.0
54927
9.5 mi
Pop: 530
$126,012
54914
13.3 mi
Pop: 31,448
$77,199
Walk: 9.6
54979
14.1 mi
Pop: 1,879
$104,167
Walk: 4.6
53088
15.2 mi
Pop: 217
$58,000
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits