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New Car Dealers Market: ZIP 97027

Opportunity Score

69 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 97027 is an urban area. with a population of 12,413 and household incomes above the national median ($91,957). There are 10 new car dealers operations in ZIP 97027.

Area Profile

12,413

Population

$91,957

Median Income

+23% vs. national

Urban

Area Type

Median Age: 45.7 — older demographic, may prefer sit-down options.

College-Educated: 18.9% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 97027.

New Car Dealers

Moderate — proven market

8.1 per 10K residents

Gas Stations

2.4 per 10K residents

Used Car Dealers

3.2 per 10K residents

What this means: New Car Dealers are 58.8% of the relevant market in ZIP 97027 (10 vs. 7 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,060

2BR Fair Market Rent

$1,721

Median Gross Rent

$460 K

Median Home Value

Tips for Starting a Ev Vs Gas Business in Oregon

EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.