New Car Dealers Market: ZIP 92618
Opportunity Score
88
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 92618 is an urban area with moderate foot traffic. with a population of 62,296 and household incomes well above the national median ($135,609). There are 19 new car dealers operations in ZIP 92618.
Area Profile
62,296
Population
$135,609
Median Income
+82% vs. national
Urban
Area Type
14.8/20
Foot Traffic
Very Car-Dependent
Median Age: 34.1 —
mixed-age market, broad menu appeal.
College-Educated: 49.1% —
strong appetite for artisan/specialty food.
Competition
New Car Dealers and related businesses in ZIP 92618.
19
New Car Dealers
Moderate — proven market
3.0 per 10K residents
4
Gas Stations
0.6 per 10K residents
What this means:
New Car Dealers are 82.6% of the relevant market in ZIP 92618 (19 vs. 4 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$3,930
2BR Fair Market Rent
$3,053
Median Gross Rent
$1.2 M
Median Home Value
11
Bank Branches
$2.3 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- New Car Dealers
- 19
- Related Businesses
- 4
- Bank Branches
- 11
vs. National Average
Median Income
+82% vs. $74,580
Walkability
+4.3 pts vs. national avg
Nearby Markets
92620
3.2 mi
Pop: 61,744
$144,572
Walk: 12.3
92630
3.7 mi
Pop: 66,461
$119,984
Walk: 13.6
92637
4.1 mi
Pop: 17,342
$60,235
Walk: 12.7
92604
4.2 mi
Pop: 27,750
$128,092
Walk: 13.6
92602
4.8 mi
Pop: 27,358
$150,406
92603
4.9 mi
Pop: 19,264
$192,083
Walk: 9.0
92653
5.5 mi
Pop: 29,596
$128,623
Walk: 12.5
92610
5.6 mi
Pop: 13,182
$181,188
Walk: 13.2
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits