New Car Dealers Market: ZIP 74429
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 74429 is an urban area with low foot traffic. with a population of 16,351 and household incomes near the national median ($73,545).
Area Profile
16,351
Population
$73,545
Median Income
-1% vs. national
Urban
Area Type
6.5/20
Foot Traffic
Car-Dependent
Median Age: 36.6 —
mixed-age market, broad menu appeal.
College-Educated: 17.1% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 74429.
4
Gas Stations
2.4 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,120
2BR Fair Market Rent
$968
Median Gross Rent
$220 K
Median Home Value
4
Bank Branches
$200 K deposits
Tips for Starting a Ev Vs Gas Business in Oklahoma
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 4
- Bank Branches
- 4
vs. National Average
Median Income
-1% vs. $74,580
Walkability
-4.0 pts vs. national avg
Nearby Markets
74458
5.5 mi
Pop: 112
Walk: 4.9
74014
7.5 mi
Pop: 43,072
$94,102
Walk: 5.4
74436
11.1 mi
Pop: 4,831
$59,589
Walk: 5.1
74454
11.3 mi
Pop: 3,013
$61,722
74011
12.4 mi
Pop: 33,191
$95,643
Walk: 9.3
74463
13.6 mi
Pop: 2,032
$29,821
Walk: 5.7
74012
13.9 mi
Pop: 63,899
$80,079
Walk: 10.1
74134
15.9 mi
Pop: 22,856
$73,421
Walk: 9.9
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits