New Car Dealers Market: ZIP 68521
Opportunity Score
55
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 68521 is an urban area with moderate foot traffic. with a population of 38,386 and household incomes near the national median ($66,902). There are 4 new car dealers operations in ZIP 68521.
Area Profile
38,386
Population
$66,902
Median Income
-10% vs. national
Urban
Area Type
12.4/20
Foot Traffic
Walkable
Median Age: 31.4 —
mixed-age market, broad menu appeal.
College-Educated: 18.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 68521.
4
New Car Dealers
Low competition — room to establish
1.0 per 10K residents
12
Gas Stations
3.1 per 10K residents
8
Used Car Dealers
2.1 per 10K residents
What this means:
New Car Dealers are 16.7% of the relevant market in ZIP 68521 (4 vs. 20 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,230
2BR Fair Market Rent
$1,196
Median Gross Rent
$240 K
Median Home Value
9
Bank Branches
$750 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- New Car Dealers
- 4
- Related Businesses
- 20
- Bank Branches
- 9
vs. National Average
Median Income
-10% vs. $74,580
Walkability
+1.9 pts vs. national avg
Nearby Markets
68588
2.8 mi
Pop: 0
Walk: 16.9
68508
3.1 mi
Pop: 17,444
$33,561
Walk: 14.6
68531
3.2 mi
Pop: 202
$157,188
68504
3.8 mi
Pop: 17,396
$52,159
Walk: 15.0
68503
3.8 mi
Pop: 15,625
$50,886
Walk: 15.8
68502
5.5 mi
Pop: 25,571
$65,825
Walk: 13.8
68522
5.8 mi
Pop: 14,330
$77,151
Walk: 8.8
68524
5.9 mi
Pop: 6,049
$80,139
Walk: 7.4
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits