New Car Dealers Market: ZIP 54911
Opportunity Score
61
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 54911 is an urban area with low foot traffic. with a population of 25,598 and household incomes near the national median ($66,747).
Area Profile
25,598
Population
$66,747
Median Income
-11% vs. national
Urban
Area Type
8.5/20
Foot Traffic
Car-Dependent
Median Age: 36.3 —
mixed-age market, broad menu appeal.
College-Educated: 22.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 54911.
13
Gas Stations
5.1 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,070
2BR Fair Market Rent
$1,010
Median Gross Rent
$200 K
Median Home Value
11
Bank Branches
$1.8 M deposits
Tips for Starting a Ev Vs Gas Business in Wisconsin
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 13
- Bank Branches
- 11
vs. National Average
Median Income
-11% vs. $74,580
Walkability
-2.0 pts vs. national avg
Nearby Markets
54915
3.0 mi
Pop: 44,269
$83,814
Walk: 7.6
54136
3.1 mi
Pop: 6,936
$66,472
Walk: 9.4
54913
4.0 mi
Pop: 24,366
$103,149
Walk: 6.9
54140
4.9 mi
Pop: 8,276
$72,049
Walk: 10.6
54113
5.1 mi
Pop: 3,633
$89,310
54952
6.2 mi
Pop: 27,127
$67,280
Walk: 7.3
54914
8.2 mi
Pop: 31,448
$77,199
Walk: 9.6
54130
9.7 mi
Pop: 28,030
$86,364
Walk: 8.9
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits