New Car Dealers Market: ZIP 53403
Opportunity Score
63
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53403 is an urban area with moderate foot traffic. with a population of 26,696 and household incomes near the national median ($58,274).
Area Profile
26,696
Population
$58,274
Median Income
-22% vs. national
Urban
Area Type
11.0/20
Foot Traffic
Walkable
Median Age: 38.2 —
mixed-age market, broad menu appeal.
College-Educated: 15.2% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 53403.
6
Gas Stations
2.2 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,270
2BR Fair Market Rent
$1,029
Median Gross Rent
$160 K
Median Home Value
2
Bank Branches
$1.3 M deposits
Tips for Starting a Ev Vs Gas Business in Wisconsin
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 6
- Bank Branches
- 2
vs. National Average
Median Income
-22% vs. $74,580
Walkability
+0.5 pts vs. national avg
Nearby Markets
53405
3.1 mi
Pop: 27,843
$68,339
Walk: 13.3
53140
4.5 mi
Pop: 30,325
$56,803
Walk: 10.8
53406
4.9 mi
Pop: 25,564
$78,427
Walk: 9.8
53404
5.3 mi
Pop: 12,438
$47,714
Walk: 15.7
53402
7.7 mi
Pop: 35,272
$74,125
Walk: 9.9
53177
8.3 mi
Pop: 8,190
$77,409
53144
8.4 mi
Pop: 26,539
$71,111
Walk: 8.9
53143
8.5 mi
Pop: 21,436
$67,105
Walk: 10.0
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits