New Car Dealers Market: ZIP 53216
Opportunity Score
61
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53216 is an urban area with moderate foot traffic. with a population of 29,772 and household incomes below the national median ($43,466).
Area Profile
29,772
Population
$43,466
Median Income
-42% vs. national
Urban
Area Type
13.9/20
Foot Traffic
Walkable
Median Age: 33.7 —
mixed-age market, broad menu appeal.
College-Educated: 10.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 53216.
7
Gas Stations
2.4 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,100
2BR Fair Market Rent
$970
Median Gross Rent
$120 K
Median Home Value
5
Bank Branches
$170 K deposits
Tips for Starting a Ev Vs Gas Business in Wisconsin
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
- Median income sits at $43,466. Price sensitivity is real. Build your model around volume or keep overhead minimal.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 7
- Bank Branches
- 5
vs. National Average
Median Income
-42% vs. $74,580
Walkability
+3.4 pts vs. national avg
Nearby Markets
53210
1.2 mi
Pop: 24,605
$45,268
Walk: 14.0
53218
2.2 mi
Pop: 40,581
$42,207
Walk: 13.2
53208
3.0 mi
Pop: 27,407
$50,585
Walk: 13.8
53206
3.1 mi
Pop: 20,219
$28,995
Walk: 14.6
53213
3.1 mi
Pop: 26,293
$94,144
Walk: 15.3
53209
3.4 mi
Pop: 44,963
$45,288
Walk: 13.2
53205
3.7 mi
Pop: 9,091
$30,300
Walk: 15.8
53222
4.1 mi
Pop: 24,400
$73,523
Walk: 14.6
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits