New Car Dealers Market: ZIP 53213
Opportunity Score
83
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53213 is an urban area with high foot traffic. with a population of 26,293 and household incomes above the national median ($94,144).
Area Profile
26,293
Population
$94,144
Median Income
+26% vs. national
Urban
Area Type
15.3/20
Foot Traffic
Very Walkable
Median Age: 36.1 —
mixed-age market, broad menu appeal.
College-Educated: 46.1% —
strong appetite for artisan/specialty food.
Competition
New Car Dealers and related businesses in ZIP 53213.
5
Gas Stations
1.9 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,370
2BR Fair Market Rent
$1,228
Median Gross Rent
$310 K
Median Home Value
7
Bank Branches
$1.1 M deposits
Tips for Starting a Ev Vs Gas Business in Wisconsin
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
- Related Businesses
- 5
- Bank Branches
- 7
vs. National Average
Median Income
+26% vs. $74,580
Walkability
+4.8 pts vs. national avg
Nearby Markets
53214
2.1 mi
Pop: 35,010
$62,712
Walk: 15.4
53210
2.4 mi
Pop: 24,605
$45,268
Walk: 14.0
53208
2.4 mi
Pop: 27,407
$50,585
Walk: 13.8
53295
2.5 mi
Pop: 121
Walk: 16.5
53226
2.9 mi
Pop: 18,893
$86,361
Walk: 14.2
53216
3.1 mi
Pop: 29,772
$43,466
Walk: 13.9
53222
3.2 mi
Pop: 24,400
$73,523
Walk: 14.6
53219
3.7 mi
Pop: 34,855
$70,998
Walk: 14.2
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits