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New Car Dealers Market: ZIP 53003

Opportunity Score
18 / 100 Challenging
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 53003 is an urban area. with a population of 119 and household incomes near the national median ($59,034).

Area Profile

119
Population
$59,034
Median Income
-21% vs. national
Urban
Area Type
Median Age: 60.9 — older demographic, may prefer sit-down options.
College-Educated: 25.2% — balanced market for quality & value.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,320
2BR Fair Market Rent
$190 K
Median Home Value

Tips for Starting a Ev Vs Gas Business in Wisconsin

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits