New Car Dealers Market: ZIP 50428
Opportunity Score
50
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 50428 is an rural area with low foot traffic. with a population of 9,093 and household incomes near the national median ($72,932). There are 3 new car dealers operations in ZIP 50428.
Area Profile
9,093
Population
$72,932
Median Income
-2% vs. national
Rural
Area Type
8.1/20
Foot Traffic
Car-Dependent
Median Age: 50.5 —
older demographic, may prefer sit-down options.
College-Educated: 24.1% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 50428.
3
New Car Dealers
Low competition — room to establish
3.3 per 10K residents
5
Gas Stations
5.5 per 10K residents
What this means:
New Car Dealers are 37.5% of the relevant market in ZIP 50428 (3 vs. 5 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$880
2BR Fair Market Rent
$769
Median Gross Rent
$250 K
Median Home Value
5
Bank Branches
$440 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 3
- Related Businesses
- 5
- Bank Branches
- 5
vs. National Average
Median Income
-2% vs. $74,580
Walkability
-2.4 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits