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Home ZIP 46403

New Car Dealers Market: ZIP 46403

Opportunity Score
49 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 46403 is an urban area with low foot traffic. with a population of 10,697 and household incomes below the national median ($44,114).

Area Profile

10,697
Population
$44,114
Median Income
-41% vs. national
Urban
Area Type
6.2/20
Foot Traffic
Car-Dependent
Median Age: 41.7 — older demographic, may prefer sit-down options.
College-Educated: 17.3% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 46403.

4
Gas Stations
3.7 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,050
2BR Fair Market Rent
$939
Median Gross Rent
$150 K
Median Home Value
4
Bank Branches
$160 K deposits

Tips for Starting a Ev Vs Gas Business in Indiana

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
  • Median income sits at $44,114. Price sensitivity is real. Build your model around volume or keep overhead minimal.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits