New Car Dealers Market: ZIP 98332
Opportunity Score
75
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 98332 is an urban area with low foot traffic. with a population of 19,784 and household incomes well above the national median ($122,827).
Area Profile
19,784
Population
$122,827
Median Income
+65% vs. national
Urban
Area Type
4.5/20
Foot Traffic
Very Car-Dependent
Median Age: 48.3 —
older demographic, may prefer sit-down options.
College-Educated: 39.6% —
balanced market for quality & value.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,760
2BR Fair Market Rent
$2,373
Median Gross Rent
$690 K
Median Home Value
3
Bank Branches
$280 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 3
vs. National Average
Median Income
+65% vs. $74,580
Walkability
-6.0 pts vs. national avg
Nearby Markets
98359
4.3 mi
Pop: 4,691
$97,335
Walk: 3.8
98335
5.5 mi
Pop: 27,956
$130,304
Walk: 8.0
98407
7.7 mi
Pop: 21,210
$108,905
Walk: 14.4
98367
7.9 mi
Pop: 32,203
$105,846
Walk: 4.2
98333
8.6 mi
Pop: 3,365
$172,917
Walk: 5.0
98070
8.8 mi
Pop: 10,424
$115,750
Walk: 7.7
98465
9.3 mi
Pop: 7,489
$77,083
Walk: 15.3
98406
9.4 mi
Pop: 23,642
$104,761
Walk: 15.5
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits