New Car Dealers Market: ZIP 98022
Opportunity Score
64
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 98022 is an urban area with low foot traffic. with a population of 22,135 and household incomes well above the national median ($116,613). There are 4 new car dealers operations in ZIP 98022.
Area Profile
22,135
Population
$116,613
Median Income
+56% vs. national
Urban
Area Type
9.0/20
Foot Traffic
Very Car-Dependent
Median Age: 43.0 —
older demographic, may prefer sit-down options.
College-Educated: 20.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 98022.
4
New Car Dealers
Low competition — room to establish
1.8 per 10K residents
3
Gas Stations
1.4 per 10K residents
What this means:
New Car Dealers are 57.1% of the relevant market in ZIP 98022 (4 vs. 3 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,390
2BR Fair Market Rent
$1,626
Median Gross Rent
$580 K
Median Home Value
5
Bank Branches
$430 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- New Car Dealers
- 4
- Related Businesses
- 3
- Bank Branches
- 5
vs. National Average
Median Income
+56% vs. $74,580
Walkability
-1.5 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits