New Car Dealers Market: ZIP 97459
Opportunity Score
68
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 97459 is an suburban area with low foot traffic. with a population of 15,328 and household incomes above the national median ($79,679).
Area Profile
15,328
Population
$79,679
Median Income
+7% vs. national
Suburban
Area Type
9.3/20
Foot Traffic
Very Car-Dependent
Median Age: 47.0 —
older demographic, may prefer sit-down options.
College-Educated: 22.1% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,180
2BR Fair Market Rent
$1,066
Median Gross Rent
$350 K
Median Home Value
4
Bank Branches
$300 K deposits
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 4
vs. National Average
Median Income
+7% vs. $74,580
Walkability
-1.2 pts vs. national avg
Nearby Markets
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits