New Car Dealers Market: ZIP 97002
Opportunity Score
70
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 97002 is an urban area. with a population of 6,468 and household incomes near the national median ($65,685).
Area Profile
6,468
Population
$65,685
Median Income
-12% vs. national
Urban
Area Type
Median Age: 47.0 —
older demographic, may prefer sit-down options.
College-Educated: 17.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,830
2BR Fair Market Rent
$1,522
Median Gross Rent
$440 K
Median Home Value
Tips for Starting a Ev Vs Gas Business in Oregon
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
-12% vs. $74,580
Nearby Markets
97020
3.3 mi
Pop: 1,242
$79,167
97032
4.2 mi
Pop: 4,810
$100,301
97070
4.9 mi
Pop: 26,363
$89,953
Walk: 9.1
97071
7.7 mi
Pop: 31,847
$70,130
Walk: 11.3
97013
8.8 mi
Pop: 24,094
$99,343
Walk: 13.1
97062
8.9 mi
Pop: 28,620
$106,987
Walk: 14.0
97140
9.2 mi
Pop: 27,999
$119,241
Walk: 9.7
97137
10.8 mi
Pop: 1,126
$104,643
Walk: 4.5
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits