New Car Dealers Market: ZIP 94928
Opportunity Score
81
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 94928 is an urban area with moderate foot traffic. with a population of 46,463 and household incomes above the national median ($96,622).
Area Profile
46,463
Population
$96,622
Median Income
+30% vs. national
Urban
Area Type
13.5/20
Foot Traffic
Walkable
Median Age: 33.5 —
mixed-age market, broad menu appeal.
College-Educated: 19.2% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 94928.
8
Gas Stations
1.7 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,420
2BR Fair Market Rent
$2,211
Median Gross Rent
$630 K
Median Home Value
8
Bank Branches
$1.2 M deposits
Tips for Starting a Ev Vs Gas Business in California
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 8
- Bank Branches
- 8
vs. National Average
Median Income
+30% vs. $74,580
Walkability
+3.0 pts vs. national avg
Nearby Markets
94931
2.2 mi
Pop: 9,320
$103,105
Walk: 13.1
94951
3.7 mi
Pop: 3,628
$116,093
Walk: 12.4
95407
4.9 mi
Pop: 42,135
$82,807
Walk: 11.6
95405
6.6 mi
Pop: 22,811
$117,931
Walk: 9.9
94952
9.0 mi
Pop: 33,339
$115,097
Walk: 13.0
95401
9.9 mi
Pop: 36,842
$93,513
Walk: 11.0
95409
11.4 mi
Pop: 25,960
$105,736
Walk: 9.8
95439
11.5 mi
Pop: 708
$165,216
Walk: 9.8
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits