New Car Dealers Market: ZIP 92234
Opportunity Score
62
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 92234 is an urban area with moderate foot traffic. with a population of 52,047 and household incomes near the national median ($67,031). There are 13 new car dealers operations in ZIP 92234.
Area Profile
52,047
Population
$67,031
Median Income
-10% vs. national
Urban
Area Type
11.0/20
Foot Traffic
Walkable
Median Age: 40.9 —
older demographic, may prefer sit-down options.
College-Educated: 18.5% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 92234.
13
New Car Dealers
Moderate — proven market
2.5 per 10K residents
7
Gas Stations
1.3 per 10K residents
What this means:
New Car Dealers are 65.0% of the relevant market in ZIP 92234 (13 vs. 7 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,160
2BR Fair Market Rent
$1,554
Median Gross Rent
$420 K
Median Home Value
5
Bank Branches
$390 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- New Car Dealers
- 13
- Related Businesses
- 7
- Bank Branches
- 5
vs. National Average
Median Income
-10% vs. $74,580
Walkability
+0.5 pts vs. national avg
Nearby Markets
92270
4.2 mi
Pop: 17,375
$109,943
Walk: 10.8
92276
5.6 mi
Pop: 7,662
$80,280
Walk: 9.5
92262
7.1 mi
Pop: 26,064
$70,514
Walk: 13.0
92264
7.3 mi
Pop: 20,250
$75,246
Walk: 12.8
92260
9.0 mi
Pop: 30,751
$72,252
Walk: 9.0
92211
9.7 mi
Pop: 27,375
$87,682
Walk: 8.8
92258
9.8 mi
Pop: 508
$32,067
Walk: 9.8
92240
10.2 mi
Pop: 40,918
$51,284
Walk: 11.2
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits