New Car Dealers Market: ZIP 92004
Opportunity Score
62
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 92004 is an rural area. with a population of 3,030 and household incomes near the national median ($71,582).
Area Profile
3,030
Population
$71,582
Median Income
-4% vs. national
Rural
Area Type
Median Age: 60.7 —
older demographic, may prefer sit-down options.
College-Educated: 25.6% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 92004.
3
Gas Stations
9.9 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,400
2BR Fair Market Rent
$380 K
Median Home Value
1
Bank Branches
$31 K deposits
Tips for Starting a Ev Vs Gas Business in California
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
- This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.
Quick Facts
- Area Type
- Rural
- Related Businesses
- 3
- Bank Branches
- 1
vs. National Average
Median Income
-4% vs. $74,580
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits