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Home ZIP 91104

New Car Dealers Market: ZIP 91104

Opportunity Score
84 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 91104 is an urban area with moderate foot traffic. with a population of 35,595 and household incomes well above the national median ($103,052).

Area Profile

35,595
Population
$103,052
Median Income
+38% vs. national
Urban
Area Type
14.3/20
Foot Traffic
Very Car-Dependent
Median Age: 42.0 — older demographic, may prefer sit-down options.
College-Educated: 37.8% — balanced market for quality & value.

Competition

New Car Dealers and related businesses in ZIP 91104.

4
Gas Stations
1.1 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,670
2BR Fair Market Rent
$2,040
Median Gross Rent
$1 M
Median Home Value
2
Bank Branches
$520 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits