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Home ZIP 90713

New Car Dealers Market: ZIP 90713

Opportunity Score
83 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 90713 is an urban area with low foot traffic. with a population of 28,583 and household incomes well above the national median ($129,397).

Area Profile

28,583
Population
$129,397
Median Income
+74% vs. national
Urban
Area Type
9.5/20
Foot Traffic
Very Car-Dependent
Median Age: 41.0 — older demographic, may prefer sit-down options.
College-Educated: 23.3% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 90713.

4
Gas Stations
1.4 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$3,500
2BR Fair Market Rent
$2,699
Median Gross Rent
$810 K
Median Home Value
4
Bank Branches
$640 K deposits

Tips for Starting a Ev Vs Gas Business in California

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
  • The median income here is $129,397. That gives you pricing room most markets don't offer. Don't underprice.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits