New Car Dealers Market: ZIP 90704
Opportunity Score
65
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 90704 is an rural area with low foot traffic. with a population of 3,764 and household incomes above the national median ($91,644).
Area Profile
3,764
Population
$91,644
Median Income
+23% vs. national
Rural
Area Type
6.3/20
Foot Traffic
Car-Dependent
Median Age: 37.7 —
mixed-age market, broad menu appeal.
College-Educated: 13.7% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,660
2BR Fair Market Rent
$2,076
Median Gross Rent
$900 K
Median Home Value
1
Bank Branches
$88 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
+23% vs. $74,580
Walkability
-4.2 pts vs. national avg
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits