Home › ZIP 89117

New Car Dealers Market: ZIP 89117

Opportunity Score

60 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 89117 is an urban area with moderate foot traffic. with a population of 55,832 and household incomes near the national median ($71,497). There are 6 new car dealers operations in ZIP 89117.

Area Profile

55,832

Population

$71,497

Median Income

-4% vs. national

Urban

Area Type

13.4/20

Foot Traffic

Walkable

Median Age: 41.0 — older demographic, may prefer sit-down options.

College-Educated: 24.6% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 89117.

New Car Dealers

Moderate — proven market

1.1 per 10K residents

Gas Stations

3.2 per 10K residents

What this means: New Car Dealers are 25.0% of the relevant market in ZIP 89117 (6 vs. 18 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,910

2BR Fair Market Rent

$1,691

Median Gross Rent

$480 K

Median Home Value

Bank Branches

$3.7 M deposits

Tips for Starting a Ev Vs Gas Business in Nevada

EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.