New Car Dealers Market: ZIP 78872
Opportunity Score
21
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78872 is an rural area with low foot traffic. with a population of 1,166 and household incomes below the national median ($42,270).
Area Profile
1,166
Population
$42,270
Median Income
-43% vs. national
Rural
Area Type
4.5/20
Foot Traffic
Very Car-Dependent
Median Age: 27.7 —
young market, strong street food demand.
College-Educated: 6.9% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$930
2BR Fair Market Rent
$2,056
Median Gross Rent
$97 K
Median Home Value
1
Bank Branches
$9.2 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
-43% vs. $74,580
Walkability
-6.0 pts vs. national avg
Nearby Markets
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits