New Car Dealers Market: ZIP 78840
Opportunity Score
51
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78840 is an suburban area with low foot traffic. with a population of 47,053 and household incomes near the national median ($59,608). There are 7 new car dealers operations in ZIP 78840.
Area Profile
47,053
Population
$59,608
Median Income
-20% vs. national
Suburban
Area Type
8.4/20
Foot Traffic
Car-Dependent
Median Age: 32.4 —
mixed-age market, broad menu appeal.
College-Educated: 12.9% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 78840.
7
New Car Dealers
Moderate — proven market
1.5 per 10K residents
18
Gas Stations
3.8 per 10K residents
3
Used Car Dealers
0.6 per 10K residents
What this means:
New Car Dealers are 25.0% of the relevant market in ZIP 78840 (7 vs. 21 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$980
2BR Fair Market Rent
$957
Median Gross Rent
$150 K
Median Home Value
15
Bank Branches
$700 K deposits
Tips for Starting a Ev Vs Gas Business in Texas
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 7
- Related Businesses
- 21
- Bank Branches
- 15
vs. National Average
Median Income
-20% vs. $74,580
Walkability
-2.1 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits