New Car Dealers Market: ZIP 78832
Opportunity Score
49
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78832 is an rural area with low foot traffic. with a population of 3,140 and household incomes near the national median ($66,341).
Area Profile
3,140
Population
$66,341
Median Income
-11% vs. national
Rural
Area Type
5.9/20
Foot Traffic
Very Car-Dependent
Median Age: 50.4 —
older demographic, may prefer sit-down options.
College-Educated: 15.9% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,020
2BR Fair Market Rent
$771
Median Gross Rent
$89 K
Median Home Value
1
Bank Branches
$39 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
-11% vs. $74,580
Walkability
-4.6 pts vs. national avg
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits