New Car Dealers Market: ZIP 78744
Opportunity Score
59
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78744 is an urban area with moderate foot traffic. with a population of 51,069 and household incomes above the national median ($78,474). There are 7 new car dealers operations in ZIP 78744.
Area Profile
51,069
Population
$78,474
Median Income
+5% vs. national
Urban
Area Type
11.4/20
Foot Traffic
Walkable
Median Age: 32.8 —
mixed-age market, broad menu appeal.
College-Educated: 22.6% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 78744.
7
New Car Dealers
Moderate — proven market
1.4 per 10K residents
18
Gas Stations
3.5 per 10K residents
6
Used Car Dealers
1.2 per 10K residents
What this means:
New Car Dealers are 22.6% of the relevant market in ZIP 78744 (7 vs. 24 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,800
2BR Fair Market Rent
$1,516
Median Gross Rent
$310 K
Median Home Value
1
Bank Branches
$11 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- New Car Dealers
- 7
- Related Businesses
- 24
- Bank Branches
- 1
vs. National Average
Median Income
+5% vs. $74,580
Walkability
+0.9 pts vs. national avg
Nearby Markets
78741
3.7 mi
Pop: 45,274
$66,434
Walk: 12.2
78747
3.8 mi
Pop: 21,757
$86,456
Walk: 4.4
78719
4.5 mi
Pop: 1,556
$54,545
Walk: 6.7
78704
5.3 mi
Pop: 50,479
$97,160
Walk: 14.3
78745
5.4 mi
Pop: 61,122
$84,529
Walk: 12.3
78702
6.0 mi
Pop: 26,495
$101,304
Walk: 16.1
78742
6.4 mi
Pop: 638
$74,453
Walk: 8.4
78701
6.5 mi
Pop: 11,114
$154,867
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits