New Car Dealers Market: ZIP 78415
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78415 is an urban area with moderate foot traffic. with a population of 41,869 and household incomes near the national median ($53,803). There are 12 new car dealers operations in ZIP 78415.
Area Profile
41,869
Population
$53,803
Median Income
-28% vs. national
Urban
Area Type
12.8/20
Foot Traffic
Walkable
Median Age: 33.5 —
mixed-age market, broad menu appeal.
College-Educated: 7.0% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 78415.
12
New Car Dealers
Moderate — proven market
2.9 per 10K residents
16
Gas Stations
3.8 per 10K residents
11
Used Car Dealers
2.6 per 10K residents
What this means:
New Car Dealers are 30.8% of the relevant market in ZIP 78415 (12 vs. 27 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,380
2BR Fair Market Rent
$1,166
Median Gross Rent
$140 K
Median Home Value
3
Bank Branches
$66 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- New Car Dealers
- 12
- Related Businesses
- 27
- Bank Branches
- 3
vs. National Average
Median Income
-28% vs. $74,580
Walkability
+2.3 pts vs. national avg
Nearby Markets
78417
5.7 mi
Pop: 4,462
$53,941
Walk: 8.3
78347
5.9 mi
Pop: 112
78413
6.4 mi
Pop: 35,103
$71,624
Walk: 12.1
78416
7.4 mi
Pop: 13,116
$44,726
Walk: 13.9
78406
7.9 mi
Pop: 1,934
$51,646
Walk: 2.7
78414
8.5 mi
Pop: 51,435
$96,788
Walk: 8.8
78405
8.8 mi
Pop: 14,442
$37,188
Walk: 15.2
78411
9.0 mi
Pop: 24,061
$60,387
Walk: 14.0
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits