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Showing results for ZIP 46368 (IN)
Home ZIP 77098

New Car Dealers Market: ZIP 77098

Opportunity Score
73 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 77098 is an urban area with high foot traffic. with a population of 16,318 and household incomes well above the national median ($115,867). There are 4 new car dealers operations in ZIP 77098.

Area Profile

16,318
Population
$115,867
Median Income
+55% vs. national
Urban
Area Type
15.8/20
Foot Traffic
Very Walkable
Median Age: 36.8 — mixed-age market, broad menu appeal.
College-Educated: 62.2% — strong appetite for artisan/specialty food.

Competition

New Car Dealers and related businesses in ZIP 77098.

4
New Car Dealers
Low competition — room to establish
2.5 per 10K residents
7
Gas Stations
4.3 per 10K residents
What this means: New Car Dealers are 36.4% of the relevant market in ZIP 77098 (4 vs. 7 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,290
2BR Fair Market Rent
$1,854
Median Gross Rent
$780 K
Median Home Value
15
Bank Branches
$3.7 M deposits

Quick Facts

Area Type
Urban
Foot Traffic
Very Walkable
New Car Dealers
4
Related Businesses
7
Bank Branches
15

vs. National Average

Median Income
+55% vs. $74,580
Walkability
+5.3 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits