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Home ZIP 74743

New Car Dealers Market: ZIP 74743

Opportunity Score
52 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 74743 is an rural area with low foot traffic. with a population of 8,046 and household incomes below the national median ($41,414).

Area Profile

8,046
Population
$41,414
Median Income
-44% vs. national
Rural
Area Type
8.5/20
Foot Traffic
Car-Dependent
Median Age: 42.5 — older demographic, may prefer sit-down options.
College-Educated: 8.9% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 74743.

3
Gas Stations
3.7 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$930
2BR Fair Market Rent
$651
Median Gross Rent
$120 K
Median Home Value
5
Bank Branches
$350 K deposits

Tips for Starting a Ev Vs Gas Business in Oklahoma

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
  • Median income sits at $41,414. Price sensitivity is real. Build your model around volume or keep overhead minimal.

Quick Facts

Area Type
Rural
Foot Traffic
Car-Dependent
Related Businesses
3
Bank Branches
5

vs. National Average

Median Income
-44% vs. $74,580
Walkability
-2.0 pts vs. national avg

Check Another Market

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits