New Car Dealers Market: ZIP 74361
Opportunity Score
45
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 74361 is an rural area with low foot traffic. with a population of 17,582 and household incomes near the national median ($57,639). There are 3 new car dealers operations in ZIP 74361.
Area Profile
17,582
Population
$57,639
Median Income
-23% vs. national
Rural
Area Type
7.1/20
Foot Traffic
Car-Dependent
Median Age: 37.0 —
mixed-age market, broad menu appeal.
College-Educated: 12.4% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 74361.
3
New Car Dealers
Low competition — room to establish
1.7 per 10K residents
8
Gas Stations
4.6 per 10K residents
What this means:
New Car Dealers are 27.3% of the relevant market in ZIP 74361 (3 vs. 8 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,020
2BR Fair Market Rent
$930
Median Gross Rent
$190 K
Median Home Value
7
Bank Branches
$570 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 3
- Related Businesses
- 8
- Bank Branches
- 7
vs. National Average
Median Income
-23% vs. $74,580
Walkability
-3.4 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits