New Car Dealers Market: ZIP 74301
Opportunity Score
42
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 74301 is an rural area with low foot traffic. with a population of 11,126 and household incomes near the national median ($50,034). There are 3 new car dealers operations in ZIP 74301.
Area Profile
11,126
Population
$50,034
Median Income
-33% vs. national
Rural
Area Type
6.3/20
Foot Traffic
Car-Dependent
Median Age: 40.6 —
older demographic, may prefer sit-down options.
College-Educated: 10.6% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 74301.
3
New Car Dealers
Low competition — room to establish
2.7 per 10K residents
4
Gas Stations
3.6 per 10K residents
What this means:
New Car Dealers are 42.9% of the relevant market in ZIP 74301 (3 vs. 4 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$960
2BR Fair Market Rent
$830
Median Gross Rent
$130 K
Median Home Value
5
Bank Branches
$220 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 3
- Related Businesses
- 4
- Bank Branches
- 5
vs. National Average
Median Income
-33% vs. $74,580
Walkability
-4.2 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits