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Home ZIP 74103

New Car Dealers Market: ZIP 74103

Opportunity Score
64 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 74103 is an urban area. with a population of 2,419 and household incomes above the national median ($92,083).

Area Profile

2,419
Population
$92,083
Median Income
+23% vs. national
Urban
Area Type
Median Age: 35.7 — mixed-age market, broad menu appeal.
College-Educated: 23.7% — value-focused market, keep prices competitive.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,710
2BR Fair Market Rent
$1,395
Median Gross Rent
6
Bank Branches
$1.1 M deposits

Tips for Starting a Ev Vs Gas Business in Oklahoma

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits