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Showing results for ZIP 06783 (CT)
Home ZIP 68701

New Car Dealers Market: ZIP 68701

Opportunity Score
50 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 68701 is an suburban area with low foot traffic. with a population of 31,172 and household incomes near the national median ($64,862). There are 4 new car dealers operations in ZIP 68701.

Area Profile

31,172
Population
$64,862
Median Income
-13% vs. national
Suburban
Area Type
9.1/20
Foot Traffic
Very Car-Dependent
Median Age: 37.8 — mixed-age market, broad menu appeal.
College-Educated: 16.0% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 68701.

4
New Car Dealers
Low competition — room to establish
1.3 per 10K residents
15
Gas Stations
4.8 per 10K residents
9
Used Car Dealers
2.9 per 10K residents
What this means: New Car Dealers are 14.3% of the relevant market in ZIP 68701 (4 vs. 24 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$960
2BR Fair Market Rent
$855
Median Gross Rent
$200 K
Median Home Value
20
Bank Branches
$1.8 M deposits

Quick Facts

Area Type
Suburban
Foot Traffic
Very Car-Dependent
New Car Dealers
4
Related Businesses
24
Bank Branches
20

vs. National Average

Median Income
-13% vs. $74,580
Walkability
-1.5 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits