New Car Dealers Market: ZIP 63304
Opportunity Score
75
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 63304 is an urban area with low foot traffic. with a population of 43,389 and household incomes well above the national median ($114,124).
Area Profile
43,389
Population
$114,124
Median Income
+53% vs. national
Urban
Area Type
6.4/20
Foot Traffic
Car-Dependent
Median Age: 41.3 —
older demographic, may prefer sit-down options.
College-Educated: 33.3% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 63304.
11
Gas Stations
2.5 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,710
2BR Fair Market Rent
$1,618
Median Gross Rent
$330 K
Median Home Value
9
Bank Branches
$1.7 M deposits
Tips for Starting a Ev Vs Gas Business in Missouri
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
- The median income here is $114,124. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 11
- Bank Branches
- 9
vs. National Average
Median Income
+53% vs. $74,580
Walkability
-4.1 pts vs. national avg
Nearby Markets
63368
4.3 mi
Pop: 45,862
$118,811
Walk: 8.7
63005
4.9 mi
Pop: 19,679
$202,232
Walk: 7.7
63376
8.3 mi
Pop: 74,876
$94,921
Walk: 8.1
63367
8.9 mi
Pop: 27,893
$134,932
Walk: 8.7
63341
8.9 mi
Pop: 3,554
$177,583
Walk: 4.5
63038
9.0 mi
Pop: 7,132
$187,906
Walk: 6.6
63040
9.8 mi
Pop: 8,826
$130,139
Walk: 8.6
63303
10.1 mi
Pop: 46,627
$98,031
Walk: 8.3
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits