New Car Dealers Market: ZIP 62401
Opportunity Score
52
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 62401 is an suburban area with low foot traffic. with a population of 19,371 and household incomes above the national median ($76,098). There are 4 new car dealers operations in ZIP 62401.
Area Profile
19,371
Population
$76,098
Median Income
+2% vs. national
Suburban
Area Type
7.8/20
Foot Traffic
Car-Dependent
Median Age: 40.2 —
older demographic, may prefer sit-down options.
College-Educated: 20.2% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 62401.
4
New Car Dealers
Low competition — room to establish
2.1 per 10K residents
8
Gas Stations
4.1 per 10K residents
3
Used Car Dealers
1.5 per 10K residents
What this means:
New Car Dealers are 26.7% of the relevant market in ZIP 62401 (4 vs. 11 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$870
2BR Fair Market Rent
$722
Median Gross Rent
$200 K
Median Home Value
16
Bank Branches
$2.2 M deposits
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 4
- Related Businesses
- 11
- Bank Branches
- 16
vs. National Average
Median Income
+2% vs. $74,580
Walkability
-2.8 pts vs. national avg
Nearby Markets
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits