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Home ZIP 54476

New Car Dealers Market: ZIP 54476

Opportunity Score
49 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 54476 is an urban area with low foot traffic. with a population of 19,305 and household incomes above the national median ($76,132). There are 3 new car dealers operations in ZIP 54476.

Area Profile

19,305
Population
$76,132
Median Income
+2% vs. national
Urban
Area Type
6.8/20
Foot Traffic
Car-Dependent
Median Age: 40.6 — older demographic, may prefer sit-down options.
College-Educated: 17.3% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 54476.

3
New Car Dealers
Low competition — room to establish
1.6 per 10K residents
8
Gas Stations
4.1 per 10K residents
What this means: New Car Dealers are 27.3% of the relevant market in ZIP 54476 (3 vs. 8 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,050
2BR Fair Market Rent
$972
Median Gross Rent
$210 K
Median Home Value
7
Bank Branches
$470 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Car-Dependent
New Car Dealers
3
Related Businesses
8
Bank Branches
7

vs. National Average

Median Income
+2% vs. $74,580
Walkability
-3.7 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits