New Car Dealers Market: ZIP 54409
Opportunity Score
44
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 54409 is an rural area with low foot traffic. with a population of 12,757 and household incomes near the national median ($55,340). There are 3 new car dealers operations in ZIP 54409.
Area Profile
12,757
Population
$55,340
Median Income
-26% vs. national
Rural
Area Type
7.4/20
Foot Traffic
Car-Dependent
Median Age: 45.5 —
older demographic, may prefer sit-down options.
College-Educated: 11.4% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 54409.
3
New Car Dealers
Low competition — room to establish
2.4 per 10K residents
11
Gas Stations
8.6 per 10K residents
4
Used Car Dealers
3.1 per 10K residents
What this means:
New Car Dealers are 16.7% of the relevant market in ZIP 54409 (3 vs. 15 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$940
2BR Fair Market Rent
$744
Median Gross Rent
$120 K
Median Home Value
5
Bank Branches
$110 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 3
- Related Businesses
- 15
- Bank Branches
- 5
vs. National Average
Median Income
-26% vs. $74,580
Walkability
-3.1 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits