New Car Dealers Market: ZIP 53955
Opportunity Score
65
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53955 is an urban area with low foot traffic. with a population of 5,909 and household incomes above the national median ($95,802).
Area Profile
5,909
Population
$95,802
Median Income
+28% vs. national
Urban
Area Type
4.8/20
Foot Traffic
Very Car-Dependent
Median Age: 45.9 —
older demographic, may prefer sit-down options.
College-Educated: 20.0% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 53955.
3
Gas Stations
5.1 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,040
2BR Fair Market Rent
$791
Median Gross Rent
$290 K
Median Home Value
1
Bank Branches
$75 K deposits
Tips for Starting a Ev Vs Gas Business in Wisconsin
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 3
- Bank Branches
- 1
vs. National Average
Median Income
+28% vs. $74,580
Walkability
-5.7 pts vs. national avg
Nearby Markets
53911
5.5 mi
Pop: 1,480
$99,375
53571
9.0 mi
Pop: 227
$65,850
53969
9.5 mi
Pop: 361
$73,125
Walk: 5.0
53960
11.4 mi
Pop: 3,235
$82,143
Walk: 4.8
53532
11.5 mi
Pop: 16,286
$110,050
Walk: 7.6
53954
12.0 mi
Pop: 6,579
$80,938
Walk: 6.9
53555
12.2 mi
Pop: 8,708
$110,926
53901
12.5 mi
Pop: 14,654
$72,244
Walk: 9.3
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits