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Showing results for ZIP 53214 (WI)
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New Car Dealers Market: ZIP 53215

Opportunity Score
64 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 53215 is an urban area with moderate foot traffic. with a population of 58,375 and household incomes below the national median ($49,207).

Area Profile

58,375
Population
$49,207
Median Income
-34% vs. national
Urban
Area Type
14.3/20
Foot Traffic
Very Car-Dependent
Median Age: 31.4 — mixed-age market, broad menu appeal.
College-Educated: 6.6% — value-focused market, keep prices competitive.

Competition

New Car Dealers and related businesses in ZIP 53215.

17
Gas Stations
2.9 per 10K residents
13
Used Car Dealers
2.2 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,070
2BR Fair Market Rent
$933
Median Gross Rent
$150 K
Median Home Value
9
Bank Branches
$460 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Very Car-Dependent
Related Businesses
30
Bank Branches
9

vs. National Average

Median Income
-34% vs. $74,580
Walkability
+3.8 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits