New Car Dealers Market: ZIP 53128
Opportunity Score
84
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53128 is an suburban area. with a population of 8,985 and household incomes above the national median ($90,343).
Area Profile
8,985
Population
$90,343
Median Income
+21% vs. national
Suburban
Area Type
Median Age: 39.1 —
mixed-age market, broad menu appeal.
College-Educated: 12.4% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,440
2BR Fair Market Rent
$1,147
Median Gross Rent
$230 K
Median Home Value
1
Bank Branches
$36 K deposits
Tips for Starting a Ev Vs Gas Business in Wisconsin
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Suburban
- Bank Branches
- 1
vs. National Average
Median Income
+21% vs. $74,580
Nearby Markets
53157
2.4 mi
Pop: 0
Walk: 6.1
60071
4.4 mi
Pop: 3,946
$77,593
53181
6.5 mi
Pop: 7,873
$93,922
Walk: 6.0
60034
7.9 mi
Pop: 2,175
$96,705
53147
8.3 mi
Pop: 18,440
$83,018
Walk: 6.8
60072
8.7 mi
Pop: 888
$153,542
Walk: 11.3
60081
9.3 mi
Pop: 9,117
$116,278
Walk: 9.6
60097
9.4 mi
Pop: 11,481
$90,865
Walk: 10.1
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits