New Car Dealers Market: ZIP 52804
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 52804 is an urban area with low foot traffic. with a population of 27,023 and household incomes near the national median ($64,450).
Area Profile
27,023
Population
$64,450
Median Income
-14% vs. national
Urban
Area Type
7.9/20
Foot Traffic
Car-Dependent
Median Age: 37.2 —
mixed-age market, broad menu appeal.
College-Educated: 16.5% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 52804.
13
Gas Stations
4.8 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,010
2BR Fair Market Rent
$909
Median Gross Rent
$150 K
Median Home Value
5
Bank Branches
$170 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 13
- Bank Branches
- 5
vs. National Average
Median Income
-14% vs. $74,580
Walkability
-2.6 pts vs. national avg
Nearby Markets
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits