New Car Dealers Market: ZIP 52778
Opportunity Score
56
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 52778 is an suburban area with low foot traffic. with a population of 3,677 and household incomes above the national median ($74,625).
Area Profile
3,677
Population
$74,625
Median Income
+0% vs. national
Suburban
Area Type
5.5/20
Foot Traffic
Very Car-Dependent
Median Age: 46.9 —
older demographic, may prefer sit-down options.
College-Educated: 22.0% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$910
2BR Fair Market Rent
$851
Median Gross Rent
$180 K
Median Home Value
3
Bank Branches
$130 K deposits
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 3
vs. National Average
Median Income
+0% vs. $74,580
Walkability
-5.0 pts vs. national avg
Nearby Markets
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits