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Home ZIP 50677

New Car Dealers Market: ZIP 50677

Opportunity Score
64 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 50677 is an rural area with low foot traffic. with a population of 12,655 and household incomes above the national median ($82,950).

Area Profile

12,655
Population
$82,950
Median Income
+11% vs. national
Rural
Area Type
6.4/20
Foot Traffic
Car-Dependent
Median Age: 35.6 — mixed-age market, broad menu appeal.
College-Educated: 25.5% — balanced market for quality & value.

Competition

New Car Dealers and related businesses in ZIP 50677.

5
Gas Stations
4.0 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,000
2BR Fair Market Rent
$880
Median Gross Rent
$220 K
Median Home Value
7
Bank Branches
$490 K deposits

Tips for Starting a Ev Vs Gas Business in Iowa

  • EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
  • Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
  • Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
  • Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
  • This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.

Quick Facts

Area Type
Rural
Foot Traffic
Car-Dependent
Related Businesses
5
Bank Branches
7

vs. National Average

Median Income
+11% vs. $74,580
Walkability
-4.1 pts vs. national avg

Check Another Market

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits