New Car Dealers Market: ZIP 49512
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 49512 is an urban area with low foot traffic. with a population of 18,662 and household incomes near the national median ($70,955). There are 14 new car dealers operations in ZIP 49512.
Area Profile
18,662
Population
$70,955
Median Income
-5% vs. national
Urban
Area Type
8.1/20
Foot Traffic
Car-Dependent
Median Age: 33.7 —
mixed-age market, broad menu appeal.
College-Educated: 25.8% —
balanced market for quality & value.
Competition
New Car Dealers and related businesses in ZIP 49512.
14
New Car Dealers
Moderate — proven market
7.5 per 10K residents
6
Used Car Dealers
3.2 per 10K residents
What this means:
New Car Dealers are 70.0% of the relevant market in ZIP 49512 (14 vs. 6 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,430
2BR Fair Market Rent
$1,229
Median Gross Rent
$280 K
Median Home Value
4
Bank Branches
$310 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 14
- Related Businesses
- 6
- Bank Branches
- 4
vs. National Average
Median Income
-5% vs. $74,580
Walkability
-2.4 pts vs. national avg
Nearby Markets
49546
3.8 mi
Pop: 33,429
$97,386
Walk: 9.4
49508
5.2 mi
Pop: 41,924
$65,328
Walk: 11.1
49316
6.0 mi
Pop: 26,060
$101,548
49506
6.2 mi
Pop: 35,025
$112,287
Walk: 13.2
49548
7.6 mi
Pop: 35,119
$62,218
Walk: 11.0
49507
7.9 mi
Pop: 39,389
$56,578
Walk: 13.7
49301
8.3 mi
Pop: 20,492
$173,008
49503
9.3 mi
Pop: 37,874
$61,734
Walk: 14.7
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits