New Car Dealers Market: ZIP 49238
Opportunity Score
52
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 49238 is an urban area. with a population of 2,009 and household incomes above the national median ($75,142).
Area Profile
2,009
Population
$75,142
Median Income
+1% vs. national
Urban
Area Type
Median Age: 34.9 —
mixed-age market, broad menu appeal.
College-Educated: 10.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,050
2BR Fair Market Rent
$1,203
Median Gross Rent
$190 K
Median Home Value
Tips for Starting a Ev Vs Gas Business in Michigan
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+1% vs. $74,580
Nearby Markets
49229
6.8 mi
Pop: 3,538
$92,150
Walk: 5.8
49276
7.5 mi
Pop: 809
$52,857
Walk: 4.5
49270
7.5 mi
Pop: 5,728
$89,412
Walk: 4.5
48131
8.9 mi
Pop: 8,306
$81,386
49228
8.9 mi
Pop: 5,523
$75,481
Walk: 8.0
49268
10.2 mi
Pop: 1,026
$87,250
Walk: 3.5
49267
11.0 mi
Pop: 3,947
$96,389
49286
12.4 mi
Pop: 14,331
$73,054
Walk: 6.3
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits