New Car Dealers Market: ZIP 49202
Opportunity Score
41
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 49202 is an urban area with low foot traffic. with a population of 18,763 and household incomes below the national median ($41,916). There are 3 new car dealers operations in ZIP 49202.
Area Profile
18,763
Population
$41,916
Median Income
-44% vs. national
Urban
Area Type
7.7/20
Foot Traffic
Car-Dependent
Median Age: 36.3 —
mixed-age market, broad menu appeal.
College-Educated: 10.1% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 49202.
3
New Car Dealers
Low competition — room to establish
1.6 per 10K residents
16
Gas Stations
8.5 per 10K residents
4
Used Car Dealers
2.1 per 10K residents
What this means:
New Car Dealers are 13.0% of the relevant market in ZIP 49202 (3 vs. 20 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,030
2BR Fair Market Rent
$915
Median Gross Rent
$100 K
Median Home Value
8
Bank Branches
$530 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- New Car Dealers
- 3
- Related Businesses
- 20
- Bank Branches
- 8
vs. National Average
Median Income
-44% vs. $74,580
Walkability
-2.8 pts vs. national avg
Nearby Markets
49203
3.3 mi
Pop: 36,520
$55,689
Walk: 7.4
49201
4.4 mi
Pop: 49,114
$71,714
Walk: 6.9
49254
6.7 mi
Pop: 3,617
$73,750
49277
9.3 mi
Pop: 2,882
$89,256
Walk: 3.2
49272
9.7 mi
Pop: 2,673
$90,156
49234
10.1 mi
Pop: 2,480
$113,333
Walk: 4.9
49283
11.0 mi
Pop: 4,597
$93,821
Walk: 5.3
49269
11.8 mi
Pop: 5,874
$83,933
Walk: 3.9
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits