New Car Dealers Market: ZIP 48654
Opportunity Score
35
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 48654 is an rural area with low foot traffic. with a population of 2,455 and household incomes below the national median ($46,563).
Area Profile
2,455
Population
$46,563
Median Income
-38% vs. national
Rural
Area Type
5.0/20
Foot Traffic
Very Car-Dependent
Median Age: 58.2 —
older demographic, may prefer sit-down options.
College-Educated: 12.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$930
2BR Fair Market Rent
$635
Median Gross Rent
$130 K
Median Home Value
1
Bank Branches
$41 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
-38% vs. $74,580
Walkability
-5.5 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the EVGasCompare calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits