New Car Dealers Market: ZIP 48227
Opportunity Score
57
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 48227 is an urban area with moderate foot traffic. with a population of 39,474 and household incomes below the national median ($36,221).
Area Profile
39,474
Population
$36,221
Median Income
-51% vs. national
Urban
Area Type
12.5/20
Foot Traffic
Walkable
Median Age: 37.8 —
mixed-age market, broad menu appeal.
College-Educated: 8.1% —
value-focused market, keep prices competitive.
Competition
New Car Dealers and related businesses in ZIP 48227.
17
Gas Stations
4.3 per 10K residents
4
Used Car Dealers
1.0 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,170
2BR Fair Market Rent
$1,034
Median Gross Rent
$71 K
Median Home Value
1
Bank Branches
$36 K deposits
Tips for Starting a Ev Vs Gas Business in Michigan
- EV inventory allocation from manufacturers is tied to your state's ZEV mandate status. Dealers in ZEV states get more inventory. Period.
- Charging infrastructure in your area determines EV demand. Check PlugShare for the local charging density before stocking inventory.
- Used EV margins are volatile. Battery degradation concerns suppress resale values unpredictably. Factor in extended warranty costs.
- Service revenue per EV is 30-40% lower than gas vehicles. Fewer parts, fewer oil changes. Your service department model needs adjusting.
- Median income sits at $36,221. Price sensitivity is real. Build your model around volume or keep overhead minimal.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 21
- Bank Branches
- 1
vs. National Average
Median Income
-51% vs. $74,580
Walkability
+2.0 pts vs. national avg
Nearby Markets
48235
2.7 mi
Pop: 46,960
$41,011
Walk: 13.1
48228
2.8 mi
Pop: 52,719
$31,485
Walk: 12.3
48238
3.6 mi
Pop: 24,569
$30,286
Walk: 12.5
48204
3.7 mi
Pop: 19,723
$32,875
Walk: 12.4
48223
3.7 mi
Pop: 24,262
$42,324
Walk: 11.7
48221
4.0 mi
Pop: 41,750
$55,583
Walk: 12.9
48126
4.0 mi
Pop: 52,075
$42,353
Walk: 14.7
48219
4.8 mi
Pop: 45,788
$43,882
Walk: 12.2
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits